Ibuprom —

Silver-bullet segmentation for an overseas household name.

The Project

The bestselling pain reliever in Poland, GGB stepped in to strengthen Ibuprom’s visual communication and identity. The resulting color-coded, speed-oriented symbol quickly moves the eye to Ibuprom’s innovative forms. GGB knows that the language most frequently spoken around the Globe is a visual vocabulary—the same language that GGB has pioneered for over a decade.
Ibuprom Sprint Package Design
Ibuprom Zatoki Package Design
Ibuprom Max Package Design
Ibuprom Before GGB

Before GGB

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