Intelligence Made Visual

Wellness + OTC + Rx-to-OTC Switch Brand Consultation
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GGB Rx-to-OTC Switch Services Icon

Terri Goldstein positions and grows Wellness, OTC, and Rx-to-OTC Switch brands, expertly guiding you from regulatory submission to e-commerce and retail dominance.


Retail Buzz
Nasonex Rx-to-OTC Switch Package Design
Carmex Package Design


A Healthy Dose of
Brand Impact
Defend-EEZE Package Design
Defend-EEZE Package Design


Advanced Aesthetic,
Advanced Care
TruSkin Package Design
Procure Package Design
Penetrex Package Design


to Succeed
Crystal Deodorant Package Design
Rx-to-OTC Switch
Vazalore Logo
Rx-to-OTC Switch
Former Clients
Bayer Healthcare Logo
AstraZeneca Logo
Juggernaut Capital Partners Logo
Merck Logo
Perrigo Logo
USP Zdrowie Logo

Terri Goldstein and her wealth of knowledge in FDA navigation, brand design, merchandising, IP and the development of ownable brand assets resulting innovative brand packaging is now available via two new pathways.

Path 1 —

Unmatched Expertise

Terri and her evaluation lens plus her curated network of top-tier independent professionals are available as an independent model to assist with:
GGB Services E-Commerce Icon

Retail, E-Commerce & Acquisition Asset Evaluation

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FDA Navigation

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Industrial Design, Engineering & Manufacturing

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Naming, Regulatory Copy & Claims

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Consumer Market Research

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RFP Process & Evaluation Criteria

Path 2 —

Best in Class Agencies

Terri has selected two expertly curated agency teams understanding brands have different needs at different stages of their development:

LAM Design

A global full-service agency where Terri aims to amplify her impact on a broader scale while maintaining her commitment to Rx-to-OTC switch with superb creativity, excellence and innovation.

Cuticone Design

A boutique agency known for its personalized approach for client's that seek a bespoke branding experience, ensuring meticulous attention to detail and unparalleled creativity.

GGB Starts Here

Meet the Goldstein Group Branding team.

Terri Goldstein GGB Partner

Terri Goldstein

Founder & CEO

Carl Andress GGB Partner

Carl Andress

Managing Director

Carson Ahlman

Industrial Designer/Advisor

Dr. Cynthia Weinman

Research Director/Advisor

Latest Insights

Our thoughts and perspectives on brand design.